GRAPHIC DESIGN Archives

RUG CENTRE

For over 60 years, Rug Centre has been a trusted Afghan family business that creates exquisite hand-knotted rugs and kilims. As part of my collaboration with them, I offered a comprehensive range of services, including branding, web design, photography, and video production.

With my design expertise, I developed a visually stunning e-commerce website that truly showcased the beauty and intricate craftsmanship of each rug. Working closely with the client, I made sure that the website design was in sync with the company’s core values and effectively conveyed their unique brand identity.

Furthermore, my adept photography skills enabled me to capture the distinctive character of each rug, resulting in an online shopping experience that was both immersive and captivating.

Lifestyle product photography

I transformed Rug Centre‘s business by expanding its reach and increasing its customer base. The e-commerce website enabled customers to browse and purchase rugs from the comfort of their own homes, while the product and lifestyle photography showcased the beauty and versatility of each rug, making it easier for customers to visualise them in their own homes.

How the rugs are made

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Having known and used the work of Joao for photography and graphics to promote Yarash Rugs, Rug Centre and Eastern Rugs, I would highly recommend him. His photographs are second to none in really being able to show the detail and quality of the rugs. Joao has the ability to understand the wide range of customer our rugs are aimed at and has produced books, leaflets, advertisements and mailshots, all beautifully, as well as tastefully presented. Joao will discuss our ideas but ultimately guides us. His standards are extremely high and he will not produce anything which he feels is substandard. He has often worked with us on shoots where there is great time pressure and sometimes difficult circumstances, but he has always maintained his high standard of work, whilst demonstrating great flexibility and willingness to 'go the extra mile'. He remains our first and only choice as a photographer and graphic designer.

Masoud Yarash

Founder / Director

SQEPTECH

SQEPTech is a well-established software development and SaaS implementation company that offers a diverse range of solutions and services, from recruiting and payroll to competencies management. Their focus is on transforming and optimizing their clients’ HCM.

As a branding consultant and web designer, I had the pleasure of working closely with SQEPTech to establish their brand identity and create a strong visual presence. Together, we developed a distinctive logo and comprehensive brand identity that effectively conveyed SQEPTech’s unique value proposition.

To help SQEPTech effectively communicate their offerings to prospective customers, I designed a range of marketing materials, including brochures and PowerPoint presentations. The goal was to showcase their products and services and highlight their strengths.

As a web designer, I built a responsive and user-friendly website that showcased SQEPTech’s products and services. My aim was to create an engaging and visually appealing website that effectively communicated SQEPTech’s brand message and values. Overall, I’m proud to have helped SQEPTech establish a compelling brand identity and online presence that truly represents who they are as a company.

I created a distinctive logo and a comprehensive brand identity that reflected SQEPTech‘s unique value proposition and market positioning. and also develop the icons for their product services.

I developed a video that provided an overview of SQEPTech ‘s services and design solutions, for a SaaS system called Cornerstone.

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RETURN

Return is a dynamic start-up fintech company that provides high-yield savings opportunities through a user-friendly savings app. The app is powered by Defi technology, and Return prioritizes simplicity, ease of use, and regulatory compliance as its core values.

As a top-notch UX/UI designer, I played an essential role in crafting a seamless login experience for mobile app users. By utilizing my expertise in prototyping, I ensured that partner brands were seamlessly integrated into the platform while maintaining a consistent visual language.

In addition, I assisted Return Finance in creating visually compelling presentations that effectively communicated their brand message to potential investors and partners.

APP return

Creating a seamless login user journey for the mobile app users.

APP CUSTOMIZATION

Designing prototypes, for partner add their brands to the platform while maintaining a consistent visual language with their brand identity.

LENOVO

As part of Lenovo’s marketing efforts to promote their workstation products, namely ThinkStation and ThinkPad, I collaborated with the marketing department. Lenovo is a leading global technology company that focuses on delivering innovative and top-quality technology solutions that improve customers’ productivity and overall quality of life. With their growth, they have become one of the world’s biggest PC manufacturers, and a trailblazer in providing advanced mobile and data center solutions.

My role involved providing a diverse range of design, photography, and video services to create branding, marketing, and advertising materials. These included HTML newsletters, online and animated banners. Additionally, I was responsible for retouching and editing brand images, product photography, and video content for ThinkStation and ThinkPad.

Designed for high productivity, Lenovo Workstations, THINKSTATION and THINKPAD are engineered for power, performance and industry-leading reliability that allow artists to bring their creative ideas to life.

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COBRA BEER

As a graphic designer and branding specialist, I’m proud to have contributed to the success of Cobra Beer, a brand with a fascinating history. Lord Karan Bilimoria founded Cobra Beer back in 1989 with the ambitious goal of creating a beer that could perfectly complement a wide range of food, particularly Indian cuisine. Today, Cobra Beer is a globally recognized brand that’s beloved by beer aficionados everywhere.

During my time working on the Cobra Beer project, I focused on crafting a strong and distinctive brand identity that would help the product stand out in a crowded and competitive market. To achieve this goal, I collaborated closely with the company’s team to create a compelling brochure that would resonate with consumers and convey the unique qualities of the new product. Cobra Beer has become a true success story, a testament to the power of great branding and design.

CATALEYA LONDON

Cataleya London is a luxury, independent British handbag brand that prioritizes ultra-feminine designs and expert craftsmanship. They source premium leather and hardware from Italy and manufacture their collections there, emphasizing quality, style, and functionality.

As part of a collaboration with the founder, I helped develop a modern and elegant brand identity, produced marketing materials and social media graphics, and ensured all content met the online shop’s exacting standards. To showcase Cataleya London’s products and aesthetic, I built an engaging website featuring high-quality imagery that perfectly captured the brand’s essence.

I’m responsible for the brand photography and videos, that includes e-commerce product and lifestyle photography.

English design with Italian craftsmanship. Cataleya London brings you elegant and beautifully crafted Italian leather handbags, with both form and function. Cataleya London values traditional handbag making methods where craftsmanship is key.

Thanks to Joao from JP Creative, we have a website we love and that truly reflects our brand. We wanted a website that has visual impact and a great user experience, but also something we can maintain ourselves. Joao was able to deliver a stylish comprehensive site. In addition, he was responsible for all the product shots and supported with our first photoshoot. Joao is able to deliver the full package so there is no need to work with a number of people to get the job done. He listens to your project requirements, but also provides effective recommendations. Joao is an extremely talented individual who we highly recommend to help start or improve your business!

Reetu Rai

Founder / Director CATALEYA LONDON

ISQUEEZE

iSqueeze is the largest supplier of commercial juice machines for fresh juice in seconds, using the latest technology and highest quality fresh and frozen fruit to boost businesses’ revenue, with 1000s of satisfied customers across the UK and Ireland.

Advertising and social media photo manipulation campaign for juice and smoothies.

Isla provides consumers with a unique experience, by quickly and easily preparing a fresh pineapple that is ready to eat anywhere you want.

Isla

Pineapple Slider

Thanks to Joao from JP Creative, we have a website we love and that truly reflects our brand. We wanted a website that has visual impact and a great user experience, but also something we can maintain ourselves. Joao was able to deliver a stylish comprehensive site. In addition, he was responsible for all the product shots and supported with our first photoshoot. Joao is able to deliver the full package so there is no need to work with a number of people to get the job done. He listens to your project requirements, but also provides effective recommendations. Joao is an extremely talented individual who we highly recommend to help start or improve your business!

Reetu Rai

Founder / Director CATALEYA LONDON

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RUG CENTRE

Lifestyle product photography

How the rugs are made

SQEPTECH

branding

cornerstone

custom page design

powerpoint Presentation

RETURN

APP return

APP CUSTOMIZATION

Powerpoint presentattion

LENOVO

LENOVO

Virtual Showcase

COBRA BEER

COBRA BEER

CATALEYA LONDON

Product Photography

Timeless elegance

ISQUEEZE

Photo manipulation

Isla

Isla

Pineapple Slider